Web & App Solutions: Platform for Digital Added Value

Web & App Solutions: Platform for Digital Added Value

Our unparalleled marking solutions connect your products to the digital world. Thanks to our newly developed digital platform tesa® 360, you can reap all the benefits of digitalization with just one, centralised system.


Data Analytics

Data Analytics

We use our solutions to gather valuable data all about your products and how they are used. We prepare in-depth analyses, clear reports and statistics for you. Specific recommendations are therefore generated automatically from the data, allowing you to make informed and sustainable decisions.

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Customer Interaction

Customer Interaction

Provide your customers with ways of getting in contact interactively, generate new insights, increase brand loyalty and create a lasting customer focus. For example, using marketing activities such as lucky draws, surveys and bonus programmes – either standard or customised.

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Authentication

Authentication

This digital module can be used to reliably identify counterfeit products. Users are guided intuitively through the online verification process and know immediately whether the product is genuine. The verification results are stored together with geodata and time, generate important data for brand owners and enable efficient planning for investigations in the field.

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Grey Market Protection

Grey Market Protection

Easy access via a smartphone or desktop means that all target groups are able to carry out an extensive check when they register the geodata. Our grey-market module therefore enables in-depth analysis of the data, immediately notifying you as soon as a product crops up outside its intended destination.

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Ordering Platform

Ordering Platform

Our ordering platform allows you to distribute product markings to your entire network of sites and suppliers, both easily and without a hitch. This enables you to make sure that the quantities produced are exactly the quantities cleared for production. Overproduction is prevented, and you retain control and gain valuable insights into your network.

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Licensing Management

Licensing Management

By releasing a fixed number of product markings to each of license holder, you prevent potential overproduction. License fees are calculated on the basis of precise quantities, which has a direct and positive impact on your profitability. We take care of everything: from managing the licence numbers to distributing the security labels, right through to charging licence fees.

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